BusinessPR Employed PR versus external PR agency: which is the right choice for your business? Having worked as both an in-house employee and in an external PR agency, I am writing this with my ‘balanced hat' on. As a result,…Emma Estridge14th October 2019
BusinessMarketingPR A Teambuilding Example and Tips to Help You Plan Yours My PR client Aegg‘s sustained growth has resulted in recently setting up a second unit in the UK, almost 200 miles away from its head…Emma Estridge15th June 2018
BusinessMarketingPR How Mushroom Marketing was formed (and the luck of the Starbucks Coin) In 2014, I formed Mushroom Marketing. I’ve taken a look back at the ups and downs, and reminded myself of my lucky Starbucks chocolate coin……Emma Estridge6th June 2018